Microsoft — 365
Role: Art Director
Studio: BUCK
Client: Microsoft
Microsoft’s full suite of productivity software has always been well known, but in an era of increasingly remote teams, collaboration was a more important aspect than ever.
Our team at BUCK brought all of these collaborative features to life in a way that combined dimensional product UI with a playful mixed media approach. Showing each tool being used in a whole myriad of ways.
A broad suite of tools called for a broad range of stylistic approaches. We used a combination of hand-drawn 2D design & animation, along with textural 3D scenes, to create varied representations of each of the key features we were highlighting.
These were combined with richly tactile user interface elements, lifting off the screen. This allowed us to bring further focus and emphasis to key elements, while still keeping one foot grounded in the realism of the software itself.
Credits
Executive Creative Director
Orion Tait
Group Creative Director
Thomas Schmid
Executive Producer
Joe Nash
Associate Creative Directors
Chris Palazzo, Stevie Watkins
Producer
Alex Decaneas
3D Design Director
Chris Phillips
Art Director
Doug Hindson
Copywriter
Logan O'Brien
Design
Anthony Furlong, Ben Hill, Carmel Gatchalian, Ege Soyuer, Guillermo Zapiola, Hogan Williams, João Lavieri, Johan Eriksson, Pierre-Nicolas Riou, Will Burkart
3D Animation
Chris Ribar, Dan Darling, Diego Diapolo, Hogan Williams,Will Burkart, Yili Orana
2D Animation
Gilles Desmadrille, Johan Eriksson, Paola Chen Li
Cel Animation
Adam Henderson, Mercy Lomelin, Vincent Tsui
Post
Jose Fuentes, Paal Rui